Module Evaluation- OUGD405

This module helped me develop my analogue and digital skills. I tried experimenting with new techniques and ways of working to push me out of my comfort zone. I particularly enjoyed working in the print workshop creating monoprints aiding my wayfing subjective and objective task. I feel this module helped me develop a better understanding of design principles. Taking into consideration the effect of grids and layout a lot more. I felt with both projects I also I focused on iconography. I found this to help develop my digital work and skills on illustrator. I use vector art throughout both briefs, as something new to me I felt this helped putting my idea into context well. As well as this with both projects I tried to be minimalistic seeing the importance and how impactful shape and distorting them can be. I felt with both briefs I could have left more time for creating a final outcome, which is something I will consider in future projects. I also feel I could have researched into more designers to aid my ideas and give me more inspiration.

OUGD405: studio brief 1 - Designer research

Boris Tellegen aka Delta:

Born in 1968 Delta Lives and works in Amsterdam, Holland. He completed his education in 1194, graduating with industrial design engineering and TU Delft. His work entwines with modern technology and he believes constant growth leads us to a better world.

In the eighties, the urban street became his canvas. As he started writing graffiti under the alias of 'Delta.' As such he became known worldwide among peers for his three dimensional lettering.

He always treated the two dimensional frame of the letter and the word as sculpture, bursting out or into the wall. His collages are inspired by industrial landscapes. By layering and cutting he pushes experimentation with scale and perspective. 

OUGD405: studio brief 1 - Designer research

Otl Aicher:

Otl Aicher was born in Ulm, in the south-western state of Baden-wurttemberg, Germany on 13 May 1922. He was a German graphic designer and typographer. He is best known for having designed pictogrmas for the 1972 olympics in Munich that proved influential on the use of stick figures for public signage, as well as designing the typeface Rotis. Aicher also co-founded the Ulm school of desing. Aicher was strongly opposed to the Nazi movement. He was arrested in 1937 for refusing to join the Hitler youth. In 1946, after the end of the war, Aicher began studying sculpture at the Academy of Fine Arts Munich. In 1947, he opened his own studio in Ulm. Otl Aicher ethos of working with an open mind, to create a vast array of different styles within the subject of wayfinding inspired me; “It you can’t solve a problem its because your playing by the rules”.

In 1966 he was asked to create a design for the Olympics that complemented the architecture of the newly built stadium in Munich designed by Gunther Behnisch. Aicher consulted with Masaru Katsumie, who had designed the previous 1964 Tokyo olympic games. Aicher created a set of pictograms meant to provide a visual interpretation of the sport they featured so that athletes and visitors to the Olympic village and stadium could find their way around.